Karen Marvel is able to think strategically, at multiple levels, and blend a keen sense of real world “what works” with advanced techniques and methodologies, in order to map out pathways to success in marketing and business development.
Unlike some senior marketers, she understands the numbers of all the elements, including media, consumer insights and the ratios that drive predictive indices. Also she is able to do all the needed “tea leaf reading” that is sometimes necessary to peer through the murky waters of the planning process, and discern what needs to be done in order to achieve goals and objectives.
She is a very organized blend of real world and theoretical; her plans work well and her work is well planned. Having worked with leading marketers throughout America, for over two decades, Karen Marvel can hold her own with the top level. She is good for clients and partners alike, and a person of integrity and honesty. It has been an honor to work for and with her as one of her partners/suppliers on major accounts.